KONY 2012 – a documentary about Ugandan warlord – the Film aims to create awareness and bring him to justice.
On March 5th 2012 a viral media campaign started on Facebook, YouTube and other social networks. The key element of this campaign by Invisible Children is KONY 2012 – a film that aims to make Joseph Kony famous, not to celebrate him. Within 48 hours the video reached over 21 Million views on YouTube and 12 Million views on vimeo. Compared to the most popular videos on YouTube its still a low number of views, but the start is done and this Article is my little input to make KONY 2012 one of the most viewed videos and therewith to help bring Joseph Kony to justice.
Who is Joseph Kony?
Joseph Kony is one of the most vilified rebel leaders on the planet. He stands accused of brainwashing countless children across northern Uganda, turning the girls into sex slaves and the boys into prepubescent killers. For 26 years, Kony has led the guerilla group known as the LRA, a group responsible for mass abductions, murder, rape, torture and slavery. Among the most horrific acts of the Kony regime is the abduction of tens of thousands of children.
Learn more about the story and watch KONY 2012 now:
But not everyone likes and supports KONY 2012. Some are raising doubts as to whether social media is an appropriate forum for advocacy and fund-raising. Others say „but they’re not heroes for clicking on a link or watching a video. They’re just lazy. And giving money won’t help.“ I am sure it won’t harm though, if as many people as possible knows about Kony. Of course, if you are about to pay money to any organisation, always make sure and research the facts before. Film-maker Jason Russell says Kony is the „most wanted man in the world according to the ICC“, and his documentary aims to put the name into every household’s conversation. This means sharing the information is something (and the least) everyone can and should do!
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